Buoyed by the sale of 30,000 Clio by Rip Curls in more than 20 countries in 2007, Renault is looking to build on its successful partnership with the well known surfing and snowboarding brand Rip Curl with the release of Clio by Rip Curl 2008.
Available in three- and five-door form, this limited edition is both dynamic andtrendy and promises to appeal thanks to the potential it offers for customization and a list of specific equipment tailored for those who enjoy winter and watersports.
Clio by Rip Curl's distinctive exterior looks are enhanced by a range of customization packages featuring modern, striking graphics ('Rock', 'Girly','Planète'), while the interior has been revisited by Rip Curl. Special touches include specific upholstery sporting the Rip Curl logo, a chrome centre console, exclusive Rip Curl sills and specific rubber floor mats, as well as a sand- and snow-proof compartmented stowage box in the boot.
The partnership between the two companies is evidence not only of the passion which Rip Curl and Renault both share for freedom and mobility, but also their commitment to respecting and protecting the planet. Renault contributes financially to the Rip Curl Planet Foundation, which is associated with the WWF, while an exclusive feature of the Clio Rip Curl range is the availability of an E85 bioethanol 1.2 16V engine (depending on country). Indeed, all the engines available combine driving pleasure with low CO2 emissions; every version of Clio by Rip Curl sold in France emits less than 140g of CO2/km in addition to complying with the three criteria required to benefit from the Renault eco² appellation.
Clio by Rip Curl will go on sale in France in April, although it is possible to place orders across the Renault network from February 28. Prices for this limited edition model represent a saving of €500 compared with the equivalent Clio III Dynamique.
Dynamic, customizable looks
In 2007, 30,000 Clio by Rip Curls were sold in around 20 countries. Buoyed by this success, Renault is continuing its partnership with the famous surfing and snowboarding brand with the release of Clio by Rip Curl 2008. Three customization packages are available for both the three- and five-door versions of Clio by Rip Curl:
This limited edition Clio features special decorative trimming on the boot, on the rear door panels and on the anti-slip front door sill. The exterior design itself is dynamic and flowing, a sensation underpinned by the expressive gaze of the headlamps and black headlamp masks. Depending on country, Clio by Rip Curl is available with additional cornering lights and extra-tinted rear glass as standard. The flanks of this limited edition feature Rip Curl branding on the side protective strips and a new body colour, Dyna Red, has been introduced for the model. Five other metallic finishes are available (Iceberg Blue, Nacré Black, Blue Grey, Platine Grey and Eclipse Grey), as well as two non-metallic finishes (Vif Red and Roy Blue).
An interior revisited by Rip Curl
Comfort and alluring decor take centre stage inside thanks to Rip Curl's eye for detail:
Interior equipment: 100% sports action, 100% music
Clio by Rip Curl is tailored to meet the pastimes and interests of active young drivers:
Respect for the environment
This partnership includes Renault's participation in the Rip Curl Planet Foundation which is run in association with the WWF. Renault's commitment alongside Rip Curl concerns:
An E85 bioethanol engine
Clio by Rip Curl marks a new step in addressing environmental concerns with the inauguration of the Clio III range's first E85 bioethanol engine. Modifications have been made to ensure that this 1.2 16V powerplant, which is derived from an existing block in the range, adapts automatically to this type of fuel. Notable areas of change include the fuel tank, injection system and combustion chambers.
A lasting partnership
Last year's introduction of the first Clio by Rip Curl limited edition marked the start of a multi-year partnership which heralded a fresh way of working for the two parties, in terms of both their products and communication. The move stood out as a demanding, but particularly rewarding challenge:
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