Home > Auto Industry News > Industry People

Mitsubishi Appoints Vice President – Marketing and Brand Management - (Australia)

May 8th, 2008



 

Mitsubishi Motors Australia Limited (MMAL) announced today the appointment of Paul Unerkov to the position of Vice President – Marketing and Brand Management.

Mr Unerkov, a long-time employee of MMAL, has previously held positions in Advertising, Product Planning, National Sales and most recently as General Manager of Brand and Marketing. He was appointed to the position, which includes membership to the MMAL Management Committee, following a wide-ranging national recruitment campaign which attracted over 300 applicants.

Announcing the appointment, Robert McEniry, Chief Executive Officer and President of MMAL, said Mr Unerkov’s appointment was a perfect fit for the company’s exciting new direction.

“Paul joined Mitsubishi in 1990 and he has excelled in a variety of disciplines. In his most recent position, he was responsible for all brand and product marketing, and was the driving force behind the outstanding “Love that car” campaign.

“Paul’s experience, knowledge, passion and innovative ideas will be strong assets as Mitsubishi continues to consolidate and grow its sales as a successful and dynamic vehicle importer in the Australian market,” Mr McEniry said.


  • Print this article!
  • E-mail this story to a friend!
  • Digg
  • Yahoo! Buzz
  • TwitThis
  • Technorati
  • del.icio.us
  • Propeller
  • StumbleUpon
  • Reddit
  • Mixx
  • Facebook




Leave a comment