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Holden Drives Safety with Captiva 60th Anniversary Special Edition

March 30th, 2008





GM Holden continues its anniversary celebrations by introducing the Captiva 60th Anniversary Special Edition including a rear view camera, adding even greater safety and value to an already impressive list of standard features.

GM Holden’s Director of Marketing, Philip Brook, said the special edition was a great way to celebrate the success of the recently introduced model.

”This Special Edition is a perfect example of Holden’s commitment to safety and value which will continue throughout this year. An already exceptional product has just got even better with the addition of a number of significant features including a rear view camera enhancing safety for both passengers and pedestrians,” said Mr Brook.

Based on the Captiva LX with standard features such as AWD, Electronic Stability Program (ESP®), curtain airbags and seven seats, the Captiva 60th Anniversary Special Edition includes the following features:

  • Rear view camera
  • 18-inch sports alloy wheels (four)
  • Seven inch driver information display & in-dash DVD player
  • Leather gear shifter
  • New front fascia
  • Front passenger under-seat storage tray
  • Electrochromatic mirror
  • Silver premium painted skid plate & fog lamp inserts
  • Silver premium painted roof rails & door handles
  • New black bezel headlamps
  • New tail lamps
  • Special ‘60th anniversary’ rear badge

The Captiva 60th Anniversary Special Edition is on sale 1 May and is priced from $43,990# for the petrol variant and $44,990# for the diesel variant.

In its first full year of sales, Captiva was the third best selling model in the highly competitive Medium SUV segment in 2007. The introduction of a diesel variant in March last year proved popular with customers, accounting for more than half of Captiva sales in the last three months of the year.

ESP® is a registered trademark of Daimler Chrysler AG

#Recommended Retail Price – excludes dealer delivery and Government charges.

GM Holden in 2008
2008 is a diamond year for GM Holden which will be recognising a number of key anniversaries. These include: the 60th anniversary of Australia’s Own Car – the 48-215; the 50th anniversary of the founding of Holden Vehicle Operations at Elizabeth; 40 years since the introduction of Monaro; 30 years of the Commodore nameplate; and the General Motors centennial.



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