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Proton Announces New Pricing Strategy Across The Range (Australia) Proton Announces New Pricing Strategy Across The Range (Australia)

Proton Cars Australia has announced a raft of pricing changes effective from 1 April 2010 across its vehicle range, underlining the marque's extreme value for money advantage, ahead of a year of new models and marketing initiatives. Already the lowest priced sedan on sale in Australia, Proton's S16 G heads the value for money fleet with a recommended retail price of $11,990, a factor which has proved popular with economy car buyers around the country resulting in a four-week waiting list for...

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Proton Records Major Sales Boost (Australia) Proton Records Major Sales Boost (Australia)

Proton's new S16 passenger car has provided a significant boost to the Malaysian car company's sales performance registering a 113.5 percent increase in sales volume for January compared with the same month in 2009. The result follows an even more impressive 221 percent increase in volume for December over the same month in 2008. Proton recorded 222 sales in January up from the 104 units it sold in January 09 after posting 334 sales in December. The performance was the third highest...

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Proton Continues Successful Partnership With The Wests Tigers In The NRL Proton Continues Successful Partnership With The Wests Tigers In The NRL

Malaysian carmaker Proton has re-signed as naming rights sponsor of NRL team the Wests Tigers continuing an association with the Sydney based club, which commenced in 2006. www.proton.com.au/sponsorship Proton inked the new agreement with the Wests Tigers this week and will continue as the club's major sponsor for the season 2010 with an option for 2011. According to Proton Cars Australia managing director John Startari, the opportunity to continue to back the Wests Tigers is one that...

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Proton Records Positive Financial Results Despite Global Financial Worries Proton Records Positive Financial Results Despite Global Financial Worries

Proton Holdings Berhad has continued to register a positive financial performance despite the affects of the Global Financial Crisis posting a consolidated profit before tax of approximately $AUD 55 million (RM165 million) for the first six months of the Malaysian financial year up to September 30 (FY2009/10). www.proton.com.au Proton registered a profit before tax of approximately $AUD 33 million (RM101 million) for the second quarter, a significant 58 percent improvement compared to the...

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McRae And Proton Satria Neo Elevated To Second In Rally Of Scotland McRae And Proton Satria Neo Elevated To Second In Rally Of Scotland

Proton driver Alister McRae has been awarded second outright in the IRC Rally of Scotland following the exclusion of the winning Peugeot piloted by Irishman Kris Meeke. McRae had driven the Proton to its first ever podium finish in the Intercontinental Rally Challenge by taking third place in the Rally of Scotland and with the disqualification of the winnig car is now officially second. McRae, who now lives in Perth Western Australia, made a triumphal return to his native Perth shire in...

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McRae Gives Satria Neo Its First Podium Finish McRae Gives Satria Neo Its First Podium Finish

Proton driver Alister McRae has given Proton its first ever podium finish in the Intercontinental Rally Challenge by taking third place in the Rally of Scotland. McRae, who now lives in Perth Western Australia, made a triumphal return to his native Perth shire in Scotland to pilot the rapidly improving Satria Neo to its best result so far. Scottish hero McRae reveled in his appearance on the Rally of Scotland, just seven days after almost capturing a podium on the Rally of China in a...

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Proton Launches Lowest Priced New Car - The S16 (Australia) Proton Launches Lowest Priced New Car - The S16 (Australia)

Proton has launched Australia's lowest priced new car with the arrival of the 1.6 litre Proton S16 sedan, which will go on sale December 1st with free on road costs providing a retail price of $11,990 drive away. Proton originally forecast the S16 as potentially Australia's lowest priced sedan however with favourable currency trends the S16 will now be the lowest price new car available here. The Proton S16 is a four-door sedan powered by a 1.6 litre twin cam engine with a full suite of...

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Jumbuck Comes to an End After Nearly 7 Years Jumbuck Comes to an End After Nearly 7 Years

Proton has announced that its current Jumbuck model will be phased out over the next few months ahead of the launch of an all new model Jumbuck. The company introduced the current model Jumbuck as a low cost half tonne pick up in early 2003 based on the previous model Persona sedan, a car which utilised superseded Mitsubishi design and technology.

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An Early Arrival and New Lower cost Models to Spearhead Revitalised Proton Line-Up - (Australia) An Early Arrival and New Lower cost Models to Spearhead Revitalised Proton Line-Up - (Australia)

Proton Cars will now launch Australia's lowest priced sedan in October this year along with new lower cost entry variants across its entire passenger car range. The new low-cost sedan was originally slated for early 2010 but will now be brought to market four months early as part of a cost efficiency onslaught from the Malaysian car maker.

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Special Pricing on Proton Savvy and Persona Makes for Even Better Value in August - (Australia) Special Pricing on Proton Savvy and Persona Makes for Even Better Value in August - (Australia)

Proton has announced special pricing on both Savvy and Persona models with added value ahead of the launch of new and updated models in the coming months. The Savvy five-door manual hatch is being offered at a special run out price of $13,990 drive away during August including dealer delivery, registration and 12 months CTP insurance along with the extensive list of standard equipment. The Savvy five-door auto is $14,990 drive away.

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2009 Proton Gen-2 Limited Edition - (UK) 2009 Proton Gen-2 Limited Edition - (UK)

The GEN-2 has never been so affordable, at just £6,995 and £7,495 for the 1.3 and 1.6 GLS LE models respectively, that’s over £2,000 off the list price! Standard specification includes electric front windows, twin airbags and air conditioning with pollen filter. Available with both manual and automatic transmission, you could opt for the GEN-2 GSX LE model, which also comes with electric front and rear windows, air conditioning with climate control, twin front and side airbags, front fog lamps...

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New 2009 Proton GEN-2 ecoLogic LPG Model - (UK) New 2009 Proton GEN-2 ecoLogic LPG Model - (UK)

Proton has expanded its GEN-2 range with the addition of two dual fuel models able to run on either petrol or LPG (liquefied petroleum gas).

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2009 Proton Satria with New Pricing - (Australia) 2009 Proton Satria with New Pricing - (Australia)

Proton has announced a re-positioning of its stylish and sporty Satria Neo three door hatch with new pricing across most models delivering even better value with a starting price of just $14,990 and announced a special Apple iPhone test drive promotion for September.

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Proton Developing Hybrid Powerplants - (Global) Proton Developing Hybrid Powerplants - (Global)

Proton is developing new engines to update its model range with a particular interest seen in a new hybrid powerplant. The new hybrid is part of a strategy to improve sales in global export markets as buyers seek more economical vehicles. The move will see a reduction in the use of the Mitsubishi sourced engines and will bring more innovative research and development in-house.

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The new Proton GEN-2 - even more car for your money - (UK) The new Proton GEN-2 - even more car for your money - (UK)

Proton Cars are pleased to announce the arrival of the new version of their popular GEN-2 hatchback, which is now available in dealerships across the UK.

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Proton Satria Buyers Get A Fuel Bonus For Free - (Australia) Proton Satria Buyers Get A Fuel Bonus For Free - (Australia)

Car buyers seeking an economical and well priced car in the current climate of rising fuel costs will receive an added bonus if they buy a Proton Satria Neo during May with $1200 worth of fuel thrown in at no extra cost.

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Persona Brings A Fresh New Face And Improved Quality For Proton In Australia - (Australia) Persona Brings A Fresh New Face And Improved Quality For Proton In Australia - (Australia)

Proton Cars has launched an all-new Persona onto the Australian market with fresh styling, improved build quality and better performance.

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Marketing - New Persona Will Definitely Make An Impression - (Australia) Marketing - New Persona Will Definitely Make An Impression - (Australia)

The new Proton Persona is expected to widen the appeal of the Proton marque in Australia by delivering a package that satisfies a broad cross section of motoring demands with strong economy, value for money and performance.

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Safety - SAFETY and security a high priority in new proton persona - (Australia) Safety - SAFETY and security a high priority in new proton persona - (Australia)

Safety has played a key role in the engineering and design of the new Proton Persona, from the passive safety intrinsic in the strength and rigidity of the body structure to the active safety elements designed into the car.

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Design - Simple Yet Elegant Lines Mark New Proton Persona - (Australia) Design - Simple Yet Elegant Lines Mark New Proton Persona - (Australia)

Proton has rightfully earned a reputation for stylish and adventurous designs since it started developing and building its own cars and platforms over the past eight years.

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Interior - Persona Interior Designed For Practicality And Style - (Australia) Interior - Persona Interior Designed For Practicality And Style - (Australia)

The interior of the new Proton Persona offers an impressive array of standard equipment in a comfortable and ergonomic environment, promising a safe and pleasant place for driver and passengers whether the trip is long or short.

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Future Plans - Proton Is Looking To A More Export Oriented Future - (Global) Future Plans - Proton Is Looking To A More Export Oriented Future - (Global)

Proton is planning a major expansion of its production to better service both its domestic markets and to attack export sales with more vigour in the next five years.

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Proton Announces Precautionary Recall For Savvy Proton Announces Precautionary Recall For Savvy

Proton Cars Australia has announced a product recall on its Savvy compact city car following the identification of the possibility of water entry into the rear wheel bearing, which may lead to a malfunction of the affected components.

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Proton Signals A Range Of New Diesel And Performance Engines Is On The Way Proton Signals A Range Of New Diesel And Performance Engines Is On The Way

Proton Holdings Bhd managing director, Datuk Syed Zainal, has announced that the company is planning to develop its own high performance petrol engines as well as moving to develop a diesel power plant.

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Persona Signals A Fresh New Face For Proton In Australia Persona Signals A Fresh New Face For Proton In Australia

Proton's new Persona has made its Australian debut at the Melbourne International Motor Show just a few weeks ahead of its launch on the Australian market.

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Proton Gives A Hint To New Hit Hatch With R3 Satria At Melbourne Show Proton Gives A Hint To New Hit Hatch With R3 Satria At Melbourne Show

Proton has given Australia a sneak preview of its next generation hot hatch when it unveils the Proton R3 Satria at the Melbourne International Motor Show on February 29

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Proton Gives A Hint To New Hot Hatch With R3 At Melbourne Motor Show Proton Gives A Hint To New Hot Hatch With R3 At Melbourne Motor Show

Proton will give Australia a sneak preview of its next generation hot hatch when it unveils the Proton R3 Satria at the Melbourne International Motor Show on February 29.

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Proton Launches All New Entry Level Car In Malaysia Proton Launches All New Entry Level Car In Malaysia

Proton has launched an all-new version of the entry level Saga, the car that put the company on the map in its home country Malaysia.

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Proton Offers A Jolly Bonus That Will Have Jumbuck Waltzing Out The Door Proton Offers A Jolly Bonus That Will Have Jumbuck Waltzing Out The Door

Malaysian carmaker Proton has given Australian buyers plenty to cheer about after recent drought easing rains with a jolly New Year value-added offer, a free ATV quad bike with new Jumbucks ute sold in Australia during January.

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Proton Persona Set For March Launch Proton Persona Set For March Launch

Proton has given Australians a sneak preview of its new four door sedan, the Persona revealing the new car will come to market in Australia in March 2008 with an impressive list of standard equipment and value for money price.

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Proton Unveils All New Persona In Malaysia As Model Roll Out Continues Proton Unveils All New Persona In Malaysia As Model Roll Out Continues

Proton has unveiled the latest addition to its model line-up with the launch of the all new Proton Persona by the King of Malaysia at its headquarters in Kuala Lumpur.

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Proton Jumbuck Receives A Value Boost Proton Jumbuck Receives A Value Boost

Proton has made Australia's best value half tonne ute, the Jumbuck, even better value with bonus accessories worth more than $1,200 included at no extra cost.

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Proton Savvy Value For Money Gets Even Better With Special Runout Pricing Proton Savvy Value For Money Gets Even Better With Special Runout Pricing

Proton has announced run out pricing for the stylish and economical Savvy five-door hatch to deliver better value and a more competitive market edge.

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Proton Unveils A Prototype Hybrid Car Developed In Collaboration With Lotus Proton Unveils A Prototype Hybrid Car Developed In Collaboration With Lotus

Proton has unveiled its first Hybrid prototype showing the new car at this year's Geneva Motor Show in collaboration with its wholly owned subsidiary Lotus Engineering.

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Proton Delivers Stylish New Three Door Hatch With Satria Neo Proton Delivers Stylish New Three Door Hatch With Satria Neo

Proton has launched an all-new Satria Neo three-door hatch on to the Australian market bringing fresh styling, contemporary design and trademark Lotus-inspired handling to the marque's highest selling name plate.

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Satria Neo - Desire Has A New Name - (Australia) Satria Neo - Desire Has A New Name - (Australia)

Proton has launched an all-new Satria Neo three-door hatch on to the Australian market bringing fresh styling, contemporary design and trademark Lotus-inspired handling to the marque's highest selling name plate.

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Marketing - (Australia) Marketing - (Australia)

The new Proton three door hatch will be marketed using the slogan "Desire has a new name", underlining the surprising aspects of the Satria Neo, encompassed in its desirable looks, equipment levels and price.

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Drivetrain - (Australia) Drivetrain - (Australia)

Proton Satria Neo is powered by a 1.6 litre twin cam multivalve version of Proton's own CamPro engine which has been revised and developed to produce better performance and a flatter, more even torque delivery while ensuring strong fuel economy and low emission output.

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Design - (Australia) Design - (Australia)

The Satria Neo is an all-new vehicle platform that gives Proton's most successful model a true in-house design, brought to fruition by designers and engineers from both Proton and its British subsidiary Lotus.

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Interior - (Australia) Interior - (Australia)

The interior of the new Proton Satria Neo offers an impressive array of standard equipment in a comfortable and ergonomic environment, promising a safe and pleasant place for driver and passengers whether the trip is long or short.

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Rapid Development - (Global) Rapid Development - (Global)

Satria Neo has broken new ground for Proton as the Malaysian carmaker continues its rapid evolution.

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Safety Safety

Satria Neo Has Been Engineered To Optimise Occupant Protection And Safety

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New Generation Satria Neo Headlines Proton Stand At Brisbane Motor Show - (Australia) New Generation Satria Neo Headlines Proton Stand At Brisbane Motor Show - (Australia)

Proton has launched its latest model, the second generation Satria Neo at this year's Brisbane Motor Show, giving Queenslanders the first chance to see the new three door sporty hatch up close.

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Proton Launches New Generation Satria At 2007 Brisbane Motor Show - (Australia) Proton Launches New Generation Satria At 2007 Brisbane Motor Show - (Australia)

Proton will give Queensland motorists their first peek of the stunning new Satria Neo three door hatch at this year's Brisbane Motor Show.

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